It's Your Aptitude, Not Just Your Attitude, That Determines Your Altitude" - Zig Ziglar

Learn If your Primary Network Marketing Program has the 7 Critical Elements to Guarantee your Success

Become A Chronic Enthusiast, Nothing Truly Great Was Ever Achieved Without Enthusiam!

Sign Up For Free Cash Flow Magic Newsletter ($49.00 Value)
Email Address:
First Name:
Last Name:

Sunday, November 05, 2006

How to Enroll Someone in the Next 24 Hours I love to share the wisdom of my friend Tony Rush...especially recently as we have started working together once again. Great things are in store, and I will keep you aprised of everything that's changing for me in the next several weeks and months. But one of the things I love about Tony's writing is that he just has a knack for cuting through the junk and getting right to the point. Case in Point is this simple tidbit every netwoker should copy and post on their refrigerator... Merideth Cohr

----------

How To Enroll Someone In The Next 24 Hours

In my experience, most network marketing training is lacking in specificity and practical results.

In other words, there's no shortage of MLM training that's designed to tell you all the ways you can promote your business. Or all the ways you can meet strangers. Or all the ways you can approach friends and family.

And if you want tips and tricks on how to advertise your business online and in the community for little money...there's lots of that stuff available, too.

But, it seems that no one wants to put their head on the chopping block and say, "Here's what you need to do in order to enroll someone in the next 24 hours." Everyone seems focused on the mamby-pamby training that teaches you to create better business cards...do better breakfast meetings...

...or (snicker) how to design a business flyer that fits on the Tootsie Rolls that you're handing out at Halloween. (I swear to God I'm not making this up.)

So, here it is: if someone asked me EXACTLY what they needed to enroll someone in the next 24 hours, here's what I'd tell them they need:

-- A list of qualified prospects who are looking for a home business. You can generate these leads yourself or you can simply buy a list of fresh, qualified leads from any reputable lead broker.

-- A benefit-driven presentation (preferably one that don't have to do yourself which allows you to leverage someone else's time for YOUR profit.) The gold-standard for efficient presentations is either a live or recorded conference call presentation. It doesn't require people to drive across town and it offers huge leverage. With a single phone call, you can do a presentation for hundreds. No more one-on-one presentations or home parties for four couples.

-- A follow-up Q&A session that will clarify any remaining questions and assist them in determining if the business is right for them.

And, of course any one of those items can be detailed to the nth degree. (I hear some of you saying, "But, what if I don't have money for leads?" Or "Yes, but HOW do I answer their questions after the presentation...?"That's fodder for another conversation.

But, at the end of the day, this business all boils down to:

-- how many people did you speak with?
-- how many people agreed to look at your business?
-- how many actually looked?
-- how many did you follow up with after the presentation?
-- how many did you enroll?

Obviously no one can guarantee your results. You might be stupid. Or lazy. Or inflexible. Or a procrastinator.

But, on the other hand, if you're coachable and trainable and willing to master a few transitional phrases (learning WHAT to say, HOW to say it and WHEN to say it)...

....well, there's no reason in the world that you can't enroll someone in your home business anytime you want to. It's just not as hard as most network marketing gurus will have you believe.

----------

I hope that makes an impact with you...it's a basic, fundamental truth of this industry...one that so very few actually take onboard. Do yourself a favor and adopt this as a truth.

Yours in Greater Success,
Merideth Cohrs

0 Comments:

Post a Comment

<< Home